Alternative Search Engines

Search engines find information, build routes and provide access to a large number of internal services. The main task of all search engines is to give the most accurate answer to the user's request.

Best Alternative Search Engines. How and Why to Use Them?



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The algorithm that builds the sequence of pages in search results takes into account hundreds of microfactors. Each of them affects the final page rating, which determines its place in the SERP.



Users often look for alternative search engines to replace Yandex and Google. These leading services in the RuNet lose to lesser-known search engines in terms of data privacy and other important criteria.



1. What are alternative search engines?

Alternative search content writing service  engines are services that can replace Yandex and Google. Users are looking for a replacement for various reasons, and they are not always able to quickly solve the problem due to the variety of search services.



Leading search engines have been evolving for many years, but search results for various queries often contain irrelevant answers that rank highly but do not provide useful information on the topic.



Users don't like this because they have to waste time browsing through low-quality content and manually sorting through dozens of pages to gather information bit by bit.



Another common problem with popular search engines is low privacy. Users do not want search engines to collect sensitive data and show relevant ads based on search history and cookie analysis.









Creating spam-free search results is quite difficult due to manipulation of ranking algorithms. Google and Yandex constantly have problems on this basis. As a result, the quality of search and user experience suffers.



It is quite difficult to completely abandon the use of leading services. In addition to searching for information, they provide access to a large number of useful tools that help solve everyday problems.



1.1 How do they work?

Alternative search engines work according to a standard scheme. They can be divided into metasearch engines and standard platforms. Users do not see any fundamental differences when they enter a query in the search bar, but they exist.



Metasearch engines do not have their own index. They work on the basis of a unique engine and database of other search engines. Some services aggregate data, mix it with their results and use ranking algorithms to create the results.



Search engines that work on the principles of Yandex and Google usually provide better answers to queries due to the use of third-party sources and their own index. They manage to form relevant search results.



The basic operation of a search engine consists of several repetitive processes:



scanning;

indexing;

ranging.





Metasearch engines actually perform the final third step. The other two are skipped, since the core is data from other services. It cannot be said that other search engines, except Yandex and Google, work better. Everything depends on the specific features of a particular service.



In some cases, the results are actually better than those of the niche leaders. Not only in terms of search results, but also due to the absence of ad units or tracking trackers that collect information in real time.



1.2 How many of them are there?

To solve everyday problems, users usually use up to 3 services. At least 2 search engines are needed to analyze the quality of search results and find all the information on request.



When faced with the task of finding a secure search engine that supports HTTPS, has SSL encryption, and does not collect behavioral data, users may spend a lot of time choosing the best service.



Some simply use a proxy or VPN so as not to give up using their usual services. Although Google and Yandex do not always work correctly with alternative network settings.



It is worth considering that when you go to any URL from the search results, services can continue collecting data if the site has an analytics system or advertising network blocks installed. Hiding the real IP address does not protect 100%, because there are browser cookies.



There are many alternative uncensored search engines, but not all are worth considering. Some services cannot provide an accurate answer to a query due to the lack of their own index and poor content ranking algorithm.







2. Advantages of other search engines over Yandex and Google

Google and Yandex are the two leading search engines in RuNet. Despite their popularity, these services have problems with search quality. Users regularly encounter doorway pages or resources with copied content in SERP.



Pages that don't add informational value simply waste time and push the task away. Ideally, they shouldn't rank high, but that's what happens today.



Profile studies on the reasons for abandoning popular search engines make it clear that users change their everyday tool for various reasons:



intrusive advertising;

tracking trackers;

low search quality;

lack of personalization settings.

People don't understand how much data search engines collect, how they store it, and how long it takes for it to disappear from servers. Some users want more options to customize the interface's appearance.



The search for an alternative search engine sometimes drags on because the problem of a large number of advertisements does not go away. At least Google does not have blocks on the main page, while other services do.



2.1 Ease of use

Users should be able to independently choose the best service to solve their problems. Therefore, the need for alternative Internet search engines will always be relevant.



Google and Yandex have a fairly simple interface, but in other ways they may be inferior to lesser-known services. Privacy issues have been rising more and more recently, and over time, users find at least one alternative search tool.



Search engines work on the same principle, but the approach to ranking and the quality of the interface can differ greatly. Therefore, you can find one or more search engines to use simultaneously with Yandex and Google.



2.2. Increased privacy

Data privacy is the most important concern for users. Few people like it when, after searching for information about a multicooker on every second site and in search results, they are overtaken by contextual advertising.



To give credit to search engines, the relevance of ads is very high in most cases. But getting through sponsored results to organic results is inconvenient, and not all users can tell the difference between them.



Even if the browser does not save cookies and the user regularly clears the history, search engines can use other tracking tools. For example, each device has a digital fingerprint that allows it to be identified among similar devices.



Yandex and Google make most of their income from advertisers, so the services pay a lot of attention to ad personalization. It often matches users' interests, but few people want to see ads in search results and on partner sites.



That's why search engines that focus on anonymity are in particular demand. They may display ads, but there are usually far fewer of them and they are less intrusive.







2.2.1 Why is privacy important?

Users try to protect their personal data as much as possible because they do not want the information to fall into the wrong hands and be used for the purpose of distributing advertising, even if the ads become more relevant.



The main problem with popular search services is that users do not know what data they collect. The privacy policy may state that the information is anonymized, but this is not true.



There is no guarantee that anonymous search engines have 100% stopped collecting confidential data. But if they do not have advertising, then the need for tracking trackers practically disappears.



2.3. Better quantity and quality of results

Google and Yandex are not metasearch engines. They have their own data index and ranking algorithm that arranges search results in a certain way.



Metasearch engines do not always lose this battle, but if their source is poor in data, users may not receive the full information. This can only be verified by a detailed analysis of the search results of several services.



It is not certain that other search engines are able to provide an answer to a user's query faster. But in some cases, this is possible due to the absence of ad units. You can focus on organic results, rather than trying to get to them through sponsored links.



When it comes to the number of pages available for a given query, it is difficult to compete with leading search engines. Especially if the alternative service does not have its own database.